Coding & marking

Xaar initially made its name through a number of printheads designed for coding and marking applications.

Xaar technology for faster line speeds, better throw distance and more accurate print on non-absorbent surfaces

Coding and marking – also known as ‘Product Identification’ – refers to the practice of putting variable information such as ‘best before’ and ‘use by’ dates, barcodes, 2d data matrix codes, QR codes, logos, and other images onto products such as food containers (‘primary packaging’) and the cardboard boxes and cartons that they are packed in (‘secondary packaging’). Driven by legislation, this type of data enables effective supply chain management; this allows consumers to easily see the lifespan of perishable food items, and retailers to readily identify affected items in the event of a product recall.

Printing on secondary packaging is typically done with Drop-on-Demand (DoD) printers using piezoelectric technology because it produces superior print quality. These printers, which are small and portable, can be easily installed in a production line.  They are often networked to the factory’s production system so that the barcodes and other data they print can be changed remotely without needing to stop the production run.

Xaar, who this year has been celebrating its 25th year leading the digital inkjet revolution, initially made its name through a number of printheads designed for coding and marking applications. These quickly became the dominant technology in the marketplace and are still used by many manufacturers today to achieve faster line speeds, increase throw distance and print more accurately onto non-absorbent surfaces.

ALE

Xaar technology in action in ALE coding machines.

Coding & marking gallery